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Word Marketing
2415 Carter Lane
Columbia, MO, 65201

573-442-WORD (9673) Columbia
866-269-WORD (9673) Toll Free

Or email us:
kelli@wordmarketing.biz

Our Location

The Word Marketing Strategy Center is located at 2415 Carter Lane in Columbia MO.

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THE WORD BLOG

Brand Evolution

When it it, or is it ever, time to change your brand?First let's define what we mean by "brand." Your company's brand exists in the hearts and minds of your consumers, and is the sum total of all their experiences with your product or service.. More

Leadership Columbia 2011 #1

I'm excited to be providing leadership training for the Chamber of Commerce for Columbia, Missouri's Leadership Columbia Class for 2011! Check out the video for a few more details.. More

Do You Know What Your Associates Know?

A marketing associate of mine relayed a personal experience that I fear happens more often then most business owners want to believe.The associate was torn between joining two country clubs. One was located closest to her home and was the favorite choice of the family. The other was. More

Innovation Will Keep People Chasing After You

I?ll admit it. I am a fan of video games. For me, last week was especially exciting because it was the week of the annual Electronic Entertainment Expo (E3). Basically, it is a trade show for the video game industry where Nintendo,. More

Chill 'Em Out

The forecast for the Midwest has been, and will continue to be... frickin' hot.� And it's only June!As we all know, people can get a little testy when temperatures are soaring. So here are some customer service extras you can adopt to give your customers an above-and-beyond. More

Be Your Brand

I know a woman who fired her stylist after catching him parked in a handicapped spot. An associate of mine lost a client because of something their associate posted on Facebook. An account director missed out on a prospect they were close to getting because they treated a waitress badly. The. More

Coach John Wooden's 7-point Creed

Coach John Wooden who has given us much throughout his life, not only with college basketball but with leadership, management and life was given a 7-point creed by his father, Joshua Wooden upon graduating grammar school.Here it. More